Selling in ASOS (Marketplace)

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ASOS is one of the most popular fashion online shops worldwide where it offers more than 50,000 product lines of its own brand and of external brands of women, men, shoes, accessories, jewelry and beauty.

In addition, from the same online platform or app you can sell in Spain, France, Germany, Italy, USA and Australia. So you can control your shop in a simple way.

The ASOS website was born in 2000 as the online marketplace for young buyers, and is defined as one of the best brands of clothes and accessories and vintage shops.

To open a store in ASOS, you need to apply for access to the market and the ASOS team will release you in case you meet the conditions of the seller. This process usually takes 3 days.

• You must prove whether you are a brand of your own or whether you sell to original third party brands.

• Once you have your account, you can manage them and upload your products to sell them.

• All payments are managed through the PayPal or Stripe system

• You’ll have a personal assistant who will guide you throughout the welcome process

• The lists are 120 days long, in which if you have not made any purchases, they expire (you can also request 30 more days or pass them directly to the category “Rebajas”)

What are the benefits of selling in the ASOS Marketing?

• ASOS offers a wide global sale to its customers, who are fashion lovers from between twenty-two years

• You will have a personal manager to guide you to make your boutique successful.

• You can modify your online Boutique and blog to your liking, giving it your “personal brand”

• They provide editorial coverage through their websites, social media channels, newsletters and ASOS platforms

What are the advantages of selling in ASOS?

• The process of high, low and sale of products is very simple.

• There are no commissions per product listing.

• There is no minimum duration of stay or contract.

• You can link your ASOS store to your own web and social networks, as well as customize your brand.

• There is no maximum number of products by catalogue.

• There is a holiday mode: you can temporarily close your lists without having to cancel your ASOS account.

• Low promotion costs (€7.20 in Homepage of Women or Men, €4.80 in shop directory).

• Exclusive Stripe payment system, allows customers to easily buy with credit or debit card.

Guide to Selling in ASOS

• The cost of boutiques is about £20 (about €22.40) per month, and if any sale is made you will have to pay 20% of commission

• Retro boutiques must store at least 20 styles at all times

• Indie and multi-brand boutiques must be supplied with 15 styles at all times

• To have a boutique it must be a brand completely new or independent or a sale of vintage collector clothes, shoes, bags, jewelry or accessories.

• The images of the products to be used must be up to date before opening your shop. In addition, ASOS has a Photography guide to get more information and some inspiration from their pictures Tumblr.

• Before opening a boutique, you will need to have a market account to request the opening of this. You will have to log in on the ASOS application or create an account.

• Before applying, if you want to get more information you can take a look at the more frequent questions that are made in ASOS.

How can I promote my Boutique?

ASOS encourages brands that they believe to have a unique personal image, as well as their customers to make efforts to promote themselves on their social networks by always mentioning ASOS (@ ASOSMarket). Also, you can pay for your products to appear on the main Home Page of the category in which you are going to sell.