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SEO + GEO/AIO

Being found on Google is no longer enough. AI systems also need to recommend you.

One digital visibility strategy, designed for how people search today: through traditional search engines and AI assistants.

Let’s discuss your visibilityExplore the approach
2005The year we began working on digital visibility.
SEOThe technical, semantic and authority foundation.
GEO/AIOThe visibility layer for generative engines.
1One coordinated strategy, not two isolated services.

A new way to search

The answer no longer always starts with a list of links.

For years, online visibility meant ranking well on Google. Today, more people receive direct answers generated by ChatGPT, Gemini, Perplexity or Google AI Mode. This does not replace SEO. It extends it: beyond being found, your content must be understood, contextualised and considered a reliable source.

Search ecosystems

We work so your brand can be found, understood and cited.

01Google
02ChatGPT
03Claude
04Gemini
05Copilot
06Perplexity

One service

Two ways to be found.

We use GEO/AIO as a single concept: the AI-engine visibility layer that complements classic SEO.

01 / SEARCH

SEO

Search visibility through content, domain authority and technical optimisation. It is the foundation for everything else.

02 / ANSWERS

GEO/AIO

Preparation for assistants such as ChatGPT, Gemini or Perplexity to understand, cite and recommend your brand, and for generative Google experiences.

What we work on

Technical rigour, useful content and signals machines can interpret.

Our accumulated SEO experience now applies to a broader search ecosystem.

01

On-page SEO

Internal website optimisation: content, structure and search demand.

  • Product or service research and market positioning
  • Titles, meta descriptions and HTML headings
  • Keyword research and analysis
  • Website architecture and internal linking
  • Alternative text for images
02

Off-page SEO

Authority and external presence through relevant, quality signals.

  • External backlink review
  • Link-building proposals with relevant sites
  • Authority and online-presence tactics
03

Technical SEO

Performance, structure, crawling and indexation for search engines.

  • Indexation review and analysis
  • Robots.txt and internal links
  • Speed and loading experience
  • URL quality, canonicals and redirects
04

GEO/AIO readiness

An understandable, citable foundation for generative engines.

  • Structured data and entities with schema.org
  • Connected topic clusters
  • Direct answers and question-led headings
  • Sources and evidence embedded in content

The objective: build a website ready for both traditional search engines and new engines with generative capabilities.

How we approach it

From assessment to continuous improvement.

  1. 01

    Understand

    We analyse the business, demand, competitors, architecture and the website’s technical state.

  2. 02

    Prioritise

    We rank opportunities by impact, effort, technical dependency and business value.

  3. 03

    Implement

    We improve content, structure, performance, authority, entities and structured data.

  4. 04

    Measure and evolve

    We monitor visibility and available signals to decide the next improvement cycle.

Why Sitelicon Ecommerce Services

Visibility in the AI era begins with a solid foundation.

We have worked on SEO campaigns and projects since 2005. We were among the first Spanish companies to offer this service, and today we apply that experience so brands can be found on Google and across new generative-answer environments.

  • Cross-sector experience in food, ecommerce, retail and personal brands
  • A consultative approach focused on implementation, not reports nobody uses
  • Rigorous measurement and evidence-based decisions
  • SEO and GEO/AIO as one visibility strategy

Client references

Our clients describe what it is like to work with Sitelicon.

Their original words, faithfully reproduced together with the people and organisations behind each experience.

Juan Ruiz Alconero, Capilae
Juan Ruiz AlconeroDirector de Capilae
«Sitelicon ha sido para mi fundamental en el lanzamiento y la consolidación de nuestro proyecto médico. Se han involucrado desde el primer momento, dando las direcciones oportunas y manejando todo aquello relacionado con el tráfico web, incluso para un nicho tan específico como el mío, con una profesionalidad infinita. Y no quiero olvidar mencionar su disponibilidad máxima.»
Policarpo González del Valle de la Brena, AIRE LIMPIO
Policarpo González del Valle de la BrenaDirector General · AIRE LIMPIO
«SITELICON ha sido clave para el desarrollo del proyecto web de Aire Limpio. No solo por su excelente calidad técnica sino también porque nos ayudaron en las fases de identificación de necesidades y definición del concepto. Sitelicon es para Aire Limpio un socio de negocio más que un proveedor informático.»
Jesus Muñoz1 opinión
★★★★★5/5Hace 6 añosGoogle
«Un gran equipo de profesionales capaz de sacar adelante proyectos de cualquier tipo. Encuentro caso el desarrollo de una web completamente a medida. Desde ayudarnos con le planteamiento, diseño de la web y desarrollo de la misma hasta adaptaciones e integraciones con múltiples marketplaces. También contamos con su ayuda para el posicionamiento SEO. Siempre haciendo que todo resultara sencillo para nosotros»
Juan CilvetiGerente de Codesa
«Nosotros ya teníamos página web, pero teníamos que girar 180º. Sitelicon comprendió al momento nuestra necesidad. No sólo hemos mejorado el aspecto de nuestra página, gracias a su seguimiento constante sobre la página y sus campañas de posicionamiento tambien ha aumentado la demanda de nuestros cursos.»
«Estamos muy contentos con Sitelicon. Nos han hecho una página web excelente y la han posicionado en las primeras posiciones de los buscadores. Para una empresa como nosotros que necesita crecer ha sido fundamental nuestra web. Nos están viniendo la mayoría de alumnos a través de Internet. Gracias Sitelicon sois los mejores»
«Teníamos una idea innovadora que se basaba principalmente en Internet. Escoger una empresa adecuada de diseño, posicionamiento y consultoría en este medio era primordial. Necesitábamos que fuera una empresa, profesional, confiable, pero a la vez cercana para entender nuestras necesidades específicas. Escoger a Sitelicon para el desarrollo, diseño y mantenimiento de la web ha sido, sin duda, una de las decisiones más acertadas de nuestro proyecto.»
«La diferencia entre una página web optimizada para buscadores y una web que no lo está es vital para una empresa. La finalidad principal de una web es generar negocio, y para ello es necesario estar en los primeros puestos de los buscadores. Los conocimientos y recursos de Sitelicon realmente hacen esto posible.»

Frequently asked questions

SEO and GEO/AIO, without the noise.

01What is the difference between SEO and GEO/AIO?

SEO focuses on visibility in traditional search results. GEO/AIO prepares a brand’s content, entities and signals so generative engines can understand and consider it in their answers. They share much of the same technical and editorial foundation.

02Does GEO/AIO replace SEO?

No. It extends it. A technically sound, well-structured, useful and authoritative website remains the foundation for both search engines and generative systems.

03Can you guarantee that an AI will cite my company?

No provider can guarantee a specific response from an external system. We can systematically improve the website’s clarity, authority, structure and eligibility for citation.

04Can you work with an existing website?

Yes. We begin by reviewing its technical state, architecture, content, entities and authority to determine what should stay, change or expand.

05What does the service include?

The scope can combine on-page, off-page and technical SEO with structured data, entity strategy, topic clusters and content formats designed for search engines and AI assistants.

06How do you measure progress?

We define indicators around the starting point: indexation, semantic coverage, performance, rankings, qualified traffic, conversions, authority and observable presence in generative experiences.

SEO + GEO/AIO

Shall we discuss your visibility?

Tell us which website, brand or catalogue you want to make more visible. We will review the starting point and propose a concrete route.

Send an enquiry

Let’s start with the context.

We only ask for the information needed to understand and route your enquiry correctly.

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