SEO
Search visibility through content, domain authority and technical optimisation. It is the foundation for everything else.
SEO + GEO/AIO
Being found on Google is no longer enough. AI systems also need to recommend you.
One digital visibility strategy, designed for how people search today: through traditional search engines and AI assistants.
2005The year we began working on digital visibility.
SEOThe technical, semantic and authority foundation.
GEO/AIOThe visibility layer for generative engines.
1One coordinated strategy, not two isolated services.
A new way to search
The answer no longer always starts with a list of links.
For years, online visibility meant ranking well on Google. Today, more people receive direct answers generated by ChatGPT, Gemini, Perplexity or Google AI Mode. This does not replace SEO. It extends it: beyond being found, your content must be understood, contextualised and considered a reliable source.
Search ecosystems
We work so your brand can be found, understood and cited.
01Google
02ChatGPT
03Claude
04Gemini
05Copilot
06Perplexity
One service
Two ways to be found.
We use GEO/AIO as a single concept: the AI-engine visibility layer that complements classic SEO.
GEO/AIO
Preparation for assistants such as ChatGPT, Gemini or Perplexity to understand, cite and recommend your brand, and for generative Google experiences.
What we work on
Technical rigour, useful content and signals machines can interpret.
Our accumulated SEO experience now applies to a broader search ecosystem.
On-page SEO
Internal website optimisation: content, structure and search demand.
- Product or service research and market positioning
- Titles, meta descriptions and HTML headings
- Keyword research and analysis
- Website architecture and internal linking
- Alternative text for images
Off-page SEO
Authority and external presence through relevant, quality signals.
- External backlink review
- Link-building proposals with relevant sites
- Authority and online-presence tactics
Technical SEO
Performance, structure, crawling and indexation for search engines.
- Indexation review and analysis
- Robots.txt and internal links
- Speed and loading experience
- URL quality, canonicals and redirects
GEO/AIO readiness
An understandable, citable foundation for generative engines.
- Structured data and entities with schema.org
- Connected topic clusters
- Direct answers and question-led headings
- Sources and evidence embedded in content
The objective: build a website ready for both traditional search engines and new engines with generative capabilities.
How we approach it
From assessment to continuous improvement.
- 01
Understand
We analyse the business, demand, competitors, architecture and the website’s technical state.
- 02
Prioritise
We rank opportunities by impact, effort, technical dependency and business value.
- 03
Implement
We improve content, structure, performance, authority, entities and structured data.
- 04
Measure and evolve
We monitor visibility and available signals to decide the next improvement cycle.
Why Sitelicon Ecommerce Services
Visibility in the AI era begins with a solid foundation.
We have worked on SEO campaigns and projects since 2005. We were among the first Spanish companies to offer this service, and today we apply that experience so brands can be found on Google and across new generative-answer environments.
- Cross-sector experience in food, ecommerce, retail and personal brands
- A consultative approach focused on implementation, not reports nobody uses
- Rigorous measurement and evidence-based decisions
- SEO and GEO/AIO as one visibility strategy
Client references
Our clients describe what it is like to work with Sitelicon.
Their original words in Spanish, reproduced from our previous website together with the people behind each experience.
Juan Ruiz AlconeroDirector · CAPILAE
01«Sitelicon ha sido para mi fundamental en el lanzamiento y la consolidación de nuestro proyecto médico. Se han involucrado desde el primer momento, dando las direcciones oportunas y manejando todo aquello relacionado con el tráfico web, incluso para un nicho tan específico como el mío, con una profesionalidad infinita. Y no quiero olvidar mencionar su disponibilidad máxima.»
Policarpo González del Valle de la BrenaDirector General · AIRE LIMPIO
02«SITELICON ha sido clave para el desarrollo del proyecto web de Aire Limpio. No solo por su excelente calidad técnica sino también porque nos ayudaron en las fases de identificación de necesidades y definición del concepto. Sitelicon es para Aire Limpio un socio de negocio más que un proveedor informático.»Frequently asked questions
SEO and GEO/AIO, without the noise.
01What is the difference between SEO and GEO/AIO?+
SEO focuses on visibility in traditional search results. GEO/AIO prepares a brand’s content, entities and signals so generative engines can understand and consider it in their answers. They share much of the same technical and editorial foundation.
02Does GEO/AIO replace SEO?+
No. It extends it. A technically sound, well-structured, useful and authoritative website remains the foundation for both search engines and generative systems.
03Can you guarantee that an AI will cite my company?+
No provider can guarantee a specific response from an external system. We can systematically improve the website’s clarity, authority, structure and eligibility for citation.
04Can you work with an existing website?+
Yes. We begin by reviewing its technical state, architecture, content, entities and authority to determine what should stay, change or expand.
05What does the service include?+
The scope can combine on-page, off-page and technical SEO with structured data, entity strategy, topic clusters and content formats designed for search engines and AI assistants.
06How do you measure progress?+
We define indicators around the starting point: indexation, semantic coverage, performance, rankings, qualified traffic, conversions, authority and observable presence in generative experiences.
SEO + GEO/AIO
Shall we discuss your visibility?
Tell us which website, brand or catalogue you want to make more visible. We will review the starting point and propose a concrete route.
Send an enquiry
Let’s start with the context.
We only ask for the information needed to understand and route your enquiry correctly.
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