Amazon and marketplaces
Amazon's "Small and Light Products" Logistics Program in FBA
The Amazon "Small and Light" logistics program is due to the need to reduce the logistical costs of small and cost products within Spain.
In brief
Key ideas
- The Amazon "Small and Light" logistics program is due to the need to reduce the logistical costs of small and cost products within Spain.
- The cost of shipping in the Amazon FBA logistics (Fulfilment by Amazon) made some products uncompetitive, so Amazon proposed a specific program.
- With the experience of several months in different countries, this programme finally reaches Spain.
- It is indicated for products of less than €10, with a reduced weight (less than 200gr) and a reduced size (more or less DIN A4 as a limit).
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The Amazon “Small and Light” logistics program is due to the need to reduce the logistical costs of small and cost products within Spain. Amazon FBA logistics (Fulfilment by Amazon) Some products were not competitive, so Amazon proposed a specific solution. After several months of experience in different countries, the programme arrived in Spain.
It is indicated for products of less than €10, with a reduced weight (less than 200gr) and a reduced size (more or less DIN A4 as a limit). It is basically designed for products that fit in envelopes. This type of logistics management packaging allows it to be cheaper and end with a final cost for the seller ranging from €1,35 to €1,45.
Follow this link with Amazon’s general information to this logistics program is as follows:
An Amazon seller may have all or part of its products within this program. It is not necessary that all products managed by the Amazon FBA logistics are within this program, but only those suitable, and within those suitable as the seller wants. It is selected by ASIN.
The requirements products to be able to enter the program are:
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Products with a PVP less than €10
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Size less than: 33 cm x 23 cm x 2.5
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Minimum quantity per shipment to the warehouse: 24 units per ASIN
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Preferably high-rotation ASNs
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Each product has to be tagged with its logistics label.
The following products are excluded from this programme:
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Dangerous goods
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Prohibited products
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Products for adults
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Electronic or similar products
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Sensitive thermo products
The main advantages There are many of these programmes:
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Competitive logistics price: €1.35-1.45
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Products marked with the logo Prime, which multiplies sales by being free for the Prime customer and cheaper for the customer not prime (€1,99)
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Confirmation of 1-2 days of delivery in Spain
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Amazon logistics management for both purchases and returns
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You can play with the different logistics programs of Amazon, adapting each of the ASINs / SKUs to the most convenient. The addition to the Small and Light Program allows other logistics programs (FBM, FBA with or without PanEU; only more SKU’s need to be created for the same ASIN)
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Including strategic advisory service by an Account Manager (I) during 2020
The first step to be able to participate in the program is to check if your products are suitable for registration. In this page You check your SKU are valid and you can search it.
We recommend that, if these SKU have them registered as FBA (PanEU or not), you release the same ASIN with another SKU and so you can have the benefits of the PanEU for one SKU and the Benefits of “Small and Light” with the other.
If you pass your SKU to the Small and Light program, it will automatically become a local offer and you will lose visibility and sales in Europe. In addition, with different SKU, the customer will see the two options and you will be able to choose.
Once the SKU has been registered and validated, a shipping plan must be created in the same way as FBA. The products are labelled and sent in a single box.
In order to benefit from Small & Light rates on foreign markets, it was necessary to be discharged in the program of each marketplace, creating a different SKU and a different shipment. This shipment to the country of destination was on behalf of the seller and involved the registration of the VAT for storage in each country. These were the links of conditions and rates in other European markets:
UK: https: / / sellercentral.amazon.co.uk / gp / help / external / G201706140? language = es _ ES
DE: https: / / sellercentral.amazon.de / gp / help / external / 201706140? language = es _ ES
IT: https: / / sellercentral.amazon.it / gp / help / external / 201706140? language = es _ ES
FR: https: / / sellercentral.amazon.fr / gp / help / external / 201706140? language = es _ ES
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